The world of business-to-business (B2B) e-commerce is complex. To make the most out of your B2B ecommerce website, you need software that’s up to the task. It needs to be able to handle a large number of SKUs, as well as multiple price points and customer types.
B2B Ecommerce Software
A B2B ecommerce platform must be able to handle a high volume of orders and customers. It should also have features that make it easy for your sales team to manage customer accounts, create quotes, and place orders. It’s important to have a system that can scale as your business grows.
The software you choose should also have features that allow you to streamline your operations and make it easy for your customers to do business with you. Here are 8 features to look for in your next B2B ecommerce platform.
1. Advanced search and filtering capabilities
A good B2B ecommerce platform should allow your customers to quickly find the products they need, with powerful search and filtering capabilities that make it easy to narrow down results based on product specifications or customer-specific preferences. It should also allow customers to save their searches and easily access them later.
2. Support for multiple pricing models
Most B2B businesses have complex pricing structures, with different prices for different customer types or quantities. Your ecommerce platform should be able to support multiple pricing models, so you can offer the right price to the right customer. It should also allow you to change prices easily, so your pricing remains up-to-date.
3. Customizable order and quote management features
Your sales team needs a B2B ecommerce system that makes it easy to create quotes and place orders. The software should provide customizable order forms and quote templates, as well as the ability to set minimum order quantities and pricing rules. It should also allow your sales team to track the status of orders and quotes, and easily access customer account information.
4. Automated order processing
A good B2B ecommerce platform will automate many of the tasks associated with order processing, from creating invoices to issuing purchase orders. This can save a significant amount of time for your sales team, and allow them to focus on more value-added tasks.
5. Built-in marketing and promotions tools
Your ecommerce platform should include built-in marketing and promotions tools, so you can easily create and manage campaigns that drive traffic to your website and generate leads. It should also provide detailed analytics and reporting features, so you can track the success of your campaigns and optimize future marketing efforts.
6. Mobile-optimized checkout process
More and more B2B customers are using mobile devices to browse products and place orders. Your ecommerce platform should be optimized for mobile, with a streamlined checkout process that makes it easy to complete transactions on smartphones and tablets.
7. Flexible shipping software
Many B2B customers require special shipping arrangements, such as drop-shipping or international delivery. Your ecommerce platform should include flexible shipping options, so you can create custom quotes for each customer and process orders quickly and easily.
8. Customer support tools
Your ecommerce platform should include tools that make it easy to provide excellent customer service, such as a knowledge base, FAQs, and live chat. It should also allow you to easily track customer interactions and create support tickets.
Conclusion
The platform you choose should be able to handle a high volume of orders and customers. It should also have features that make it easy for your sales team to manage customer accounts, create quotes, and place orders. It’s important to have a system that can scale as your business grows
So, when choosing a B2B ecommerce platform, be sure to look for advanced search and filtering capabilities, support for multiple pricing models, customizable order management features, automated order processing, built-in marketing and promotions tools, mobile-optimized checkout process, flexible shipping software, and customer support tools.
Luckily, you will find all of the above mentioned features in Talygen. Talygen is a globally-recognized business automation software, built with high-tech functionalities to deliver quality solutions. The software provides CRM, time tracking, project management, resource scheduling, and many others functions that can give new height to your b2b ecommerce platform. To Learn more about Talygen, Sign up today at https://talygen.com/freetrial.
